Enhancing Guest Engagement with Interactive Digital Signage in Casinos and Hotels

What’s in a sign? A lot, actually—especially with today’s interactive digital signage. Stagnant billboards flanking highways that perhaps catch just two seconds worth of a driver’s gaze can’t compete with these state-of-the-are digitized signs of all sizes. Comprised of dynamic and visually striking content, interactive digital signage capture viewers’ attention so much more readily and engagingly than traditional static signs.

At hotels and casinos, digital signage plays an integral role to such establishments, showcasing promotions, streamlining navigation, and creating personalized experiences for their variety of guests. For over 40 years, PCD Audio & Video has offered compelling design with its A/V solutions—and its present-day interactive digital signage is backed by a team of specialists who excel in designing, installing, and training its customers with its cutting-edge AV technology.

Make a Statement in Real TimeIn an accessible, convenient, and aesthetic format, interactive digital signage allows hotels and casinos to promote a vast amount of information. This, in turn, engages guests by delivering vibrant data in real-time, while reducing the burden on staff—all while reinforcing the brand.

When guests arrive at hotels and casinos, they form their first impression usually within the first few minutes. Attractive interactive digital signage in strategic locations can go a long way to ensuring that their first impression is a favorable one, providing promotional opportunities in hotels and casinos by displaying:

• property highlights

• specific on-site services, spas, and retail establishments

• restaurants with their menus

• loyalty programs

• advertisements that further strengthen the brand

Offering a wide selection of multi-colored, cutting-edge dvLED video walls, PCD Audio & Video also provides a range of installations. Our expertise in the LED video wall space elevates a client’s brand, enhances its space, and create an atmosphere of exceptional hospitality for guests of hotels and casinos.

Show Guests the Way

At the forefront of A/V technology, dvLED video walls have evolved quickly over the past few years, with high-definition displays of all sizes becoming prominent focal points at hotels and casinos. As technologies improve, they have also become more budget- and user-friendly, with cloud management enabling content updates instantly across many locations.

This digital signage is also instrumental in helping guests navigate their way around hotels and casinos, particularly beneficial in large establishments, by providing wayfinding terminals with:

• personalized, interactive maps and directions 

• room signs mounted outside event spaces

• meetings with their daily schedules

• transportation options

• self-service kiosks

The Personal Touch

These days, it’s ultimately about maximizing each guest’s experience. Whether displaying big blackjack wins or current table wait times at casinos offering a virtual concierge for guests at hotels, our interactive digital signage provides visually striking content with unprecedented personalized information and recommendations. Other examples of such attention to enhance guest engagement include:

• individual visitor welcomes

• customized daily announcements

• area attractions

• automated weather feeds 

• broadcast system-wide safety/emergency alerts

At PCD Audio & Video, we too believe in exceptional customer service with our interactive digital signage at hotels and casinos. As such, we offer a “Continuing Support Program” to keep your system performing optimally, with semi-annual check-ups and ongoing training to accommodate personnel changes, ensuring continuous smooth operations. 

With unparalleled expert advice and technical knowledge, our mission at PCD Audio & Video is simple: Deliver purposeful solutions to earn customers for life. With our interactive digital signage, we also enable hotels and casinos to fulfill exactly the same goal!