Welcome to PCD. Where technology meets artistry, and partnerships last a lifetime.
Deliver purposeful, curated solutions to earn customers for life.
Our Mission
At PCD, we don’t just design audio-visual systems—we craft immersive, intelligent spaces that redefine how you connect, collaborate, and experience technology. Based in Northern California, we are a boutique AV integrator with a singular focus: creating purposeful, high-impact solutions that turn first-time clients into lifelong partners.
We believe AV integration is an art, where precision meets intuition. Our expertise spans boardrooms, theaters, government buildings, educational institutions, hospitals, hotels, and even the vineyards of wine country—each project meticulously tailored to its environment. From seamless smart boardrooms to high-performance entertainment systems, our designs are more than installations; they are experiences.
What sets us apart? A consultative approach that prioritizes your needs from the first conversation to long-term system care. We listen, innovate, and refine—ensuring every system is intuitive, scalable, and built to serve you today and tomorrow. And with our Continuing Support Program, we remain your trusted AV partner, providing ongoing training and proactive maintenance to keep your investment running flawlessly.
Who We Are
Gordon Barnes
Gordon Barnes is an accomplished Engineering Manager at PCD with over 20 years of AV systems integration and project management experience. Since joining PCD in 2018, he’s led major projects across the Bay Area, including the Sonoma Academy Performing Arts Center and San Francisco Opera’s Taube Atrium. Known for precision engineering and a user-focused approach, Gordon also mentors his team and fosters an inclusive, growth-oriented culture. His leadership blends technical excellence with personal empowerment. Outside of work, Gordon is a professional musician and has directed contemporary music at St. Mark’s Lutheran Church since 2006, combining performance, worship, and community service.
Engineering Manager, PCD
Joe Koppy
Joe Koppy is a seasoned Operations Manager at PCD with over two decades of experience leading teams in business operations, retail, food & beverage, and construction. He is known for his strategic mindset, strong focus on safety, and talent for building high-performing teams. Joe’s leadership has consistently driven improvements in profitability and efficiency across diverse projects. Committed to clear communication and continuous growth, he works every day to deliver purposeful solutions and build lasting client relationships.
Outside of work, Joe enjoys spending time with family, coaching youth sports, fishing, and exploring the outdoors. He’s also a dedicated Bay Area sports fan — Go Giants, Warriors, and 49ers!
Operations manager
Ernie Moeckel
Director of Finance
Ernie is an accomplished finance professional with over 14 years of experience in financial job costing, strategic planning, and budgeting. As the Director of Finance at PCD Corporation, he oversees all financial operations including project liquidity, budget development, forecasting and financial reporting. Ernie is passionate about driving financial excellence and ensuring the company’s financial health. His commitment to accuracy, transparency and strategic thinking makes him an asset to any organization. Ernie has a Bachelors Degree in Accounting from Sonoma State University.
John Rudolph
PRESIDENT
John started his career in consumer audio with Shoreline Stereo managing the Santa Rosa store in 1976, then Pacific Stereo sales and then management from 1977-1979. John then proceeded into the professional audio world at Sound Genesis in 1979 – 1983 in San Francisco collaborating with a team of professionals building and designing radio stations, recording studios broadcast TV and private production systems as well as commercial audio video systems. In 1983, John went back into the consumer AV industry working for The Good Guys starting in 1987, first as a store manager and then headed up the development of the company’s custom installation business until 1999 when he left to join PCD as General Manager and Vice President, then President. Since then, John has proceeded to build and develop the culture of the company into a well-respected and thriving AV system integrator in the northern California area.
Hal Truax
VICE PRESIDENT
Hal is a dynamic and results-driven leader in the Pro AV and consumer electronics markets, renowned for his ability to envision and execute transformative strategies. With a career spanning executive roles at industry leaders such as WyreStorm Technologies, Hall Technologies, Crimson AV, and Peerless AV, he has consistently delivered record-breaking growth and innovation. As a dedicated mentor and culture builder, he has a talent for identifying and nurturing top talent across departments, creating high-performing teams.
Hal Truax: AV Living Legends #57
PCD’S MEMBERSHIPS & CERTIFICATIONS
